![]() IBM’s open hardware standards and marketing expertise led the IBM PC standard to dominate the market. In contract, Apple was the scrappy start-up of California hippie types. Big Blue was East Coast, big, bureaucratic, and specialized in big computers that seemed impersonal and perhaps distopic (e.g. Indeed, in the 1980s and early 1990s, much of the tech world was captivated by the battle between Big Blue and Apple Computer for the future of personal computing. It may seem strange to think that users, application developers, and systems programmers of IBM mainframes may use a Mac 3270 solution for serious work. Mac 3270? Water and Vinegar? How Mainframers began to use Macs ![]()
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August 2023
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